The weather is nice and the sun is going down. You're sipping a cocktail on a uniquely Texan patio, listening to live music, enjoying the friendly neighborhood atmosphere and eating a delicious meal. Presidio Restaurant and Bar is for any occasion. As part of our project with the Presidio team we built out their branding and identity, menu system, website, and assisted with the internal and external design of the building. Located in the The Heights of Houston, TX it's a must visit location.
We are located in the same neighborhood as Presidio and had a unique perspective on what type of presence would be best received by the community. The word Presidio in spanish is a fortified military settlement. We wanted to balance the sense of fortification and strength with an inviting and welcoming neighborhood atmosphere.
One of the most important brand touchpoints of a restaurant is the menu. It should be well organized and easily scannable. We sourced beautiful paper stocks and created intuitive menu templates that were handed off to the restaurant staff. As the menu changes, Presidio is able to react and reprint their menus in-house.
We were consulted on a wide variety of design and decor decisions throughout the interior and exterior of the restaurant. This included neon signs, custom typography painted on the walls, and a wall-sized collage made from old printed pages.
A restaurant website ought to do a few things well. A user should be able to quickly find directions, a phone number, the hours of operation, and the menu. The website we designed for Presidio does all of that, while looking great on your smartphone or your desktop browser.
They are the difference between your talented freelancer friend and a top notch legit company. Our experience has been nothing but positive. We highly recommend them!- Taylor Lee, Owner
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